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Изображения кандидатов на президентских выборах, твердая обложка от хакера, Кеннета Л. (…

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Language : English
Publication Name : Candidate Images in Presidential Elections
ISBN : 9780275947149
gtin13 : 9780275947149
Type : Textbook
Item Length : 9 in
Series : Praeger Series in Political Communication Ser.
Publisher : Bloomsbury Publishing USA
Item Weight : 17.6 Oz
Format : Hardcover
Item Width : 6 in
Number of Pages : 224 Pages
Publication Year : 1995
Author : Kenneth L. Hacker
Book Title : Candidate Images in Presidential Elections
Item Height : 0.6 in
Subject Area : Political Science
Subject : Political Process / Campaigns & Elections, General

Candidate Images in Presidential Elections, Hardcover by Hacker, Kenneth L. (EDT), ISBN 0275947149, ISBN-13 9780275947149, Like New Used, Free shipping in the US Since Nimmo and Savage’s groundbreaking work, Candidates and Their Images (1976), there has been no book dedicated solely to the examination of political candidate images. This volume adds to the development of the candidate image construct initiated by Nimmo and Savage. It provides a compendium of state-of-the-art theory and research of candidate images and image formation in the . presidential elections. The contributors to this work, among the best-known in the field of political communication, describe and explain how presidential election results hinge on voter perceptions of candidates and how candidates seek to construct images that attract the most votes. The volume integrates issues of voter decision-making, media messages, campaigning, debate effects, and political advertising into the development of political communication theory. It will be a valuable resource for scholars and students of political communication.

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